FirstMate's New Zealand Beef uses pasture-raised New Zealand Beef without added hormones or antibiotics as the single animal protein. This limited ingredient diet is great for dogs with allergies and diet restrictions. Fewer ingredients makes this formula easy on digestion. The small bite kibble is perfect for smaller mouths.
The chicken fat used in FirstMate Pet Foods is processed free of protein, eliminating the risk of allergies derived from chicken.
Family Owned & Operated Since 1989
Complete production control
Grain & Pea Free
Pasture-Raised New Zealand Beef
Veterinarian Formulated
Crude Protein (min) | 25% | Ash (max) | 10.0% |
Crude Fat (min) | 13.0% | Calcium (min) | 1.8% |
Crude Fibre (max) | 4% | Phosphorous (min) | 1.0% |
Moisture (max) | 10.0% | Calcium / Phosphorous ratio | 1.8:1.0 |
ME (calculated): 3310 kcal/kg | 513 kcal/cup |
Weight | Senior / Less Active | Adult | Puppy |
2-5 lb (1-2.3 kg) |
1/8-1/4 cup (19-39 g) |
1/8-1/4 cup (19-39 g) |
1/8-1/4 cup (19-39 g) |
5-10 lb (2.3-4.5 kg) |
1/8-1/4 cup (19-39 g) |
1/4-1/3 cup (39-52 g) |
1/4-1/3 cup (39-52 g) |
10-20 lb (4.5-9 kg) |
1/4-1/2 cup (39-78 g) |
1/3-2/3 cup (52-103 g) |
1/3-3/4 cup (52-116 g) |
20-30 lb (9-13.6 kg) |
1/2-3/4 cup (78-116 g) |
2/3-1 cup (103-155 g) |
3/4-1 ¼ cups (116-194 g) |
30-50 lb (13.6-23 kg) |
3/4-1 ½ cups (116-233 g) |
1-1 ¾ cups (155-271 g) |
1 ¼-2 cups (194-310 g) |
50-70 lb (23-32 kg) |
1 ½-2 cups (233-310 g) |
1 ¾-2 ¼ cups (271-349 g) |
2-2 ¾ cups (310-426 g) |
70-90 lb (32-41 kg) |
2-2 ½ cups (310-388 g) |
2 ¼-3 cups (349-465 g) |
2 ¾-3 ½ cups (426-543 g) |
90-110 lb (41-50 kg) |
2 ½ -3 cups (388-465 g) |
3-3 ¾ cups (465-581 g) |
3 ½-4 ¼ cups (543-659 g) |
110-140 lb (50-64 kg) |
3-4 cups (465-620 g) |
3 ¾-4 ½ cups (581-698 g) |
4 ¼-5 cups (659-775 g) |
Weight | 6-11 weeks | 3-4 months | 5-7 months | 8-12 months |
3 lb (1.4 kg) |
½ cup (78 g) |
½ cup (78 g) |
½ cup (78 g) |
¼ cup (39 g) |
5 lb (2.3 kg) |
¾ cup (116 g) |
½ cup (78 g) |
½ cup (78 g) |
½ cup (78 g) |
10 lb (4.5 kg) |
1 cup (155 g) |
1 ¼ cups (194 g) |
¾ cup (116 g) |
½ cups (78 g) |
15 lb (6.8 kg) |
1 ¼ cups (194 g) |
1 ½ cups (233 g) |
1 cup (155 g) |
¾ cups (116 g) |
20 lb (9.1 kg) |
1 ½ cups (233 g) |
1 ¾ cups (271 g) |
1 ¼ cups (194 g) |
1 cups (155 g) |
30 lb (13.6 kg) |
2 cups (310 g) |
2 ¼ cups (349 g) |
1 ¾ cups (271 g) |
1 ¼ cups (194 g) |
40 lb (18.2 kg) |
2 ½ cups (388 g) |
2 ¾ cups (426 g) |
2 ¼ cups (349 g) |
1 ¾ cups (271 g) |
50 lb (22.7 kg) |
3 cups (465 g) |
3 ¼ cups (504 g) |
2 ¾ cups (426 g) |
2 ¼ cups (349 g) |
60 lb (27.3 kg) |
NA | NA | 3 ¼ cups (504 g) |
2 ¾ cups (426 g) |
70 lb (31.8 kg) |
NA | NA | 3 ¾ cups (581 g) |
3 ¼ cups (504 g) |
80 lb (36.4 kg) |
NA | NA | 4 ¼ cups (659 g) |
3 ¾ cups (581 g) |
Weight | Less Active | Active |
2-5 lb(1-2.3 kg) | 1/8-1/4 cup(19-39 g) | 1/8-1/4 cup(19-39 g) |
5-10 lb(2.3-4.5 kg) | 1/8-1/4 cup(19-39 g) | 1/4-1/3 cup(39-52 g) |
10-20 lb(4.5-9 kg) | 1/4-1/2 cup(39-78 g) | 1/3-2/3 cup(52-103 g) |
20-30 lb(9-13.6 kg) | 1/2-3/4 cup(78-116 g) | 2/3-1 cup(103-155 g) |
30-50 lb(13.6-23 kg) | 3/4-1 ½ cups(116-233 g) | 1-1 ¾ cups(155-271 g) |
50-70 lb(23-32 kg) | 1 ½-2 cups(233-310 g) | 1 ¾-2 ¼ cups(271-349 g) |
70-90 lb(32-41 kg) | 2-2 ½ cups(310-388 g) | 2 ¼-3 cups(349-465 g) |
90-110 lb(41-50 kg) | 2 ½-3 cups(388-465 g) | 3-3 ¾ cups(465-581 g) |
110-140 lb(50-64 kg) | 3-4 cups(465-620 g) | 3 ¾-4 ½ cups(581-698 g) |
Weight | Less Active | Active | Kitten |
1-2 lb(0.5-0.9 kg) | NA | NA | 1/8-1/6 cup(19-26 g) |
2-5 lb(0.9-2.3 kg) | 1/8-1/6 cup(19-26 g) | 1/6-1/4 cup(26-39 g) | 1/6-1/4 cup(26-39 g) |
5-7 lb(2.3-3.2 kg) | 1/6-1/4 cup(26-39 g) | 1/4-3/8 cup(39-58 g) | 1/4-3/8 cup(39-58 g) |
7-10 lb(3.2-4.5 kg) | 1/4-1/3 cup(39-52 g) | 3/8-1/2 cup(58-78 g) | 3/8-1/2 cup(58-78 g) |
10-13 lb(4.5-5.9 kg) | 1/3-1/2 cup(52-78 g) | 1/2-3/4 cup(78-116 g) | 1/2-3/4 cup(78-116 g) |
13-16 lb(5.9-7.3 kg) | 1/2-3/4 cup(78-116 g) | 3/4-1 cup(116-155 g) | NA |
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